Can digital payments help travel rebound?
Visa
The client:
Visa is a global payments technology company with more than 20,000 employees.
The task:
What can the latest data teach us about the travel sector recovery? What role might digital payments play in that recovery?
Kent Nordic was appointed by FGS Global to provide regular content writing services for the Visa Navigate thought leadership platform.
The role:
Content writing
Full publication at visa.com. Read a snippet:
The COVID-19 pandemic hit few industries harder than international travel.
New restrictions on movement and subdued confidence among travellers suppressed global international tourist arrivals by 72% between January and October 2020, according to the UN World Tourism Organization (UNWTO). That represents 900 million fewer international tourist arrivals compared to the same period in 2019.
As the virus has ebbed, flowed and resurged in different parts of the world, its impact on air travel also varied. Domestic flights have outperformed, unhindered by the complexity of differing virus containment strategies. Arrivals in China, for example, have already surpassed pre-pandemic levels.
In Europe, consistent alterations in quarantine requirements have put the intra-regional air travel market further behind in the recovery, and the UNWTO doesn’t expect the rebound in European tourism to begin meaningfully until the third quarter of 2021.
As the pandemic’s impact on the industry unfolded, two immediate concerns came to light: cashflow and fraud.
